Coastal Clothing – The Casual Cowgirl Look

Coastal clothing combines beach and Western styles, bringing you the best of both worlds. Typically, the style is characterized by light-knit materials and airy fabrics in neutral tones like white, cream, or summery beige. This coastal cowgirl aesthetic is often paired with denim, whether in the form of a maxi skirt or a pair of straight-leg jeans. For a touch of flair, add oversized outerwear, such as broad-shouldered blazers or voluminous bomber jackets.

Why are pants called pants?

This trend was popularized by TikTok star Lex Nicoleta, who posted pictures of herself wearing a linen shirt dress and bucket hat with the hashtag #coastalgrandma. Since then, it’s been adopted by fashion bloggers and Instagrammers alike.

The aesthetic has a casual, feminine appeal that’s perfect for a day at the beach or a late night stroll along the boardwalk. Dresses, rompers, tees, and sweaters all work well with the look.

To pull off this look, opt for neutral shades of white and tan, as well as soft feel-good fabrics, such as linen or cashmere. Then, mix and match your pieces to create a look that’s uniquely your own.

You’ll also want to incorporate beachy accessories, such as a straw bag or woven tote, vintage sunglasses, and a pair of sandals with a heel. Finally, don’t forget to grab a hat, such as a wide-brimmed beach hat or sun visor, and an assortment of neutral-toned jewelry and scarves.

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