In a market where consumers are exposed to so much information, and so many of it inaccurate or untrue, cannabis marketing agency need to be able to communicate their true value to the public. A solid branding strategy that highlights the brand’s authenticity, cultivation practices, and commitment to quality is essential for building trust with consumers.

The right marketing agency can elevate a dispensary’s brand, drive revenue, and ultimately grow their business. With so many options to choose from, however, finding the right one can be overwhelming. We’ve put together a list of 8 tips to help you find the perfect cannabis marketing agency.

Cultivating Success: Cannabis Branding and Storytelling

1. Look for an agency that understands the industry.

Cannabis-specific agencies are a great choice for small and mid-sized cannabis businesses that need strategic marketing solutions. They can help you stay compliant with marijuana advertising regulations and help your brand stand out from the competition.

2. Review an agency’s client portfolio and past work.

When shopping for a cannabis marketing agency, it’s important to consider the agency’s current and previous client roster and the budget size of each. While no agency is going to share the financials of their clients, it’s often easy to get a good sense of an agency’s capabilities and potential fit by reviewing their client portfolio. If they’re working with a large scale medical or recreational marijuana brand, like MedMen or Leafly, they likely have a larger retainer and can provide more comprehensive strategies than an agency serving only local dispensaries.

Many vehicle owners have enough equity in their cars to fund a variety of financial goals. The key is understanding how to unlock that value without having to trade in the vehicle or take a high-interest rate title loan at an auto pawn shop. Instead, consider an auto car equity loan from OAS FCU or another lending institution. This is a secured loan based on your car’s current appraised value minus any outstanding loans. It allows you to borrow up to 125% of your car’s equity and offers a flexible repayment term up to seven years. It also usually provides a lower interest rate than other options.

Secure Your Financial Future: Apply for a Car Equity Loan Now

Your car’s equity is the difference between its resale value and the amount you still owe on it, determined by using valuation services like Kelley Blue Book or Edmunds. A lender will only lend you the amount of equity in your car, plus some extra to ensure a cushion in case you default on the loan. You must also be able to prove you’ll be able to pay back the loan with your income and other assets.

You can find lenders who offer this type of secured loan by searching online. Be sure to do some rate shopping to find the best option for your needs. And try to limit full loan applications so you don’t hurt your credit score. It’s always good to remember that your vehicle is used as collateral for this type of loan, and if you fail to make payments, the lender can repossess your car to help recoup the costs of your debt.

When you’re running a small-to-midsized business (SMB), managing your books can be time-consuming and overwhelming. Whether you’re trying to keep track of your income, expenses and taxes or you’re struggling to make sure you’re meeting IRS compliance requirements, you need a reliable and affordable bookkeeping solution.

Is a bookkeeper a professional?

SMB bookkeeping experts can help you find the best way to manage your finances without sacrificing your business’s growth. Choosing the right accounting software, tools and services can save you money and time while improving your company’s financial health.

Excel is an essential tool for accountants and business owners alike, providing flexibility for summarizing raw data, comparing complex datasets and creating reports. It also comes with ready-made templates for all types of accounting functions, including invoicing and ledgers.

Taxes are complicated and it’s difficult to know exactly how much you owe the IRS. Enlisting the help of an accounting specialist can simplify the process and ensure your returns are filed correctly and on time each year.

Keeping your books in order requires work processes, transaction recording systems and a clear understanding of what accounts to separate and where to store documents. Having an automated system to keep this process organized and in order will provide peace of mind, business security and give you the freedom to focus on your company’s growth.

Fortunately, today’s modern solutions can be easy to use and help you get the job done quickly. From cloud accounting and a variety of reporting and budgeting tools to simple-to-use cash flow and expense tracking, there’s a solution for every SMB owner.